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Panagiotis Tzortzopoulos

AQUA Essence:
Conceptualising 3D branding
2023
Concept Project
While refining my skills in Cinema4D, I created a brief branding project centered around a luxury water bottle. I conceptualized an imaginary brand, designing its logo, bottle, campaign, and retail window display. This project serves as a comprehensive exploration of various design aspects, ranging from logo creation to the development of a 3D retail display, allowing me to familiarize myself with the boundless creative capabilities of Cinema4D.
I transformed the abstract concept of water into a tangible, reflective, and bubbly material, positioning it as the central element throughout the series. With a focus on this distinctive approach, my aim is to establish a resilient brand presence that leaves a lasting impression.
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